Every year we celebrate the 4th of July with dazzling fireworks, but every day can be just as memorable with cracking marketing.

Click here for your weekly dose of Friday fun and get paid in laughs per joke – enough to last you through the weekend.

When positioning your product in the market, do you leave it all to chance or leave nothing to chance?

These three words should have no place in your email marketing. Reply to my email and I’ll tell you why.

Is brand messaging possible without words? Apparently, yes, if you do it the way Macca’s did Down Under.

Any brand should know that a marketing strategy that’s made up of these two words can only spell madness.

I wasn’t content with posting 10 jokes so I went online and uploaded an extra one for good measure.

. . . and I’ll tell you Apple’s million-dollar secret to keeping its audience plugged in forever and ever.

When this cola giant got sideswiped by a soccer superstar, it wasn’t just its bottles that were shaken.

How can your brand stay relevant in a post-pandemic world? Look east to Japan for an app-ropriate idea.