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Destination Google Maps
Mon, Mar 01, 2021
Many brands could aspire to one day serve their customers with care the way Google Maps does.
Here are 10 areas for you to evaluate if your brand journey compares to that of Google Maps, which:
- Helps you get to your destination
- Provides multiple options and routes for your journey
- Tells you the duration of the journey before it starts
- Is always with you during the journey and warns you of upcoming traffic blocks and detours
- Helps you search for nearby food, hotel, or related needs enroute
- Lets you know alternate options in case a better option opens up midway
- Recalculates your journey map if you take a wrong turn
- Records the journey and analyzes it for further insights and better outcomes
- Remembers where you’ve been in the recent past in case you want to pull up your history
- Reminds you of your upcoming trip based on your usage pattern or mention in your inbox
Takeaway
Stick with your customers on their journey till you see them through to their destinations.
Which of these 10 routes are you taking to drive your customers home with care? Click here and let me know.
There are no traffic jams along the extra mile.
