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Selling sexy
Tue, May 17, 2022
Sure, sex sells.
But, that doesn’t mean you can strap it onto any message as this Indian Burger King ad did.
Being ‘sexy’ is considered cool. Aiming to entice with sex just makes you a pimp.
Takeaway
You don’t need to entice to engage.
Did the sexy reference in this ad compel you to desire it any more? Share with me here.
You create a credible brand by staying true to who you are.
