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Trendy or terrible?
Tue, Jun 21, 2022
In 2020, Professor Robert Kelly made global headlines when his children walked into his room while he was speaking live on the BBC.
As you can see in the picture on the left below, it was such an unexpected deal that millions of people watched that video on steroids.
In 2022, a leadership team took a picture (seen on the right in the image below) of how they actually dress up for Zoom calls.
As you can see, what was a big deal in 2020 isn’t even a deal in 2022.
Everything that seems trendy or terrible has an expiry date.
Don’t worry about the mistakes of the past.
Keep moving. Keep marketing.
Takeaway
Only dead fish remain still. The live ones are always in motion.
Did you think the BBC video was a big deal back in 2020? Let me know here!
Staying relevant means adapting faster and innovating sooner.
