How it works
Let your readers judge your book by its QR code and not its cover! Use your book cover to engage, not just inform.
Show your prospects a compelling story about your book instead of just telling them where to buy it from.
Engage your prospects with the best part of your book in 2 minutes and help them decide to buy it right away.
Based on their response, point them to a next step – buy the book, connect online, share with friends, etc.
Create your own database of readers along with their information and reading preferences.
Measure prospect and buyer engagement to scale the best channels for your book promotion.
By building an assessment, Under Cover helped us market our book and build a list the right way.
The assessment does this perfectly, especially when coupled with useful next steps & resources.
We use it everywhere to start conversations with multiple people and minimal effort. In fact, it's now engaging people meaningfully on our home page and driving more people to our book!
The Gift of Disillusionment
- LANDING PAGE
- ASSESSMENT
- DASHBOARD
This landing page generated 85% more conversions compared to an average page, because it transformed passive viewers into engaged prospects!
The Gift of Disillusionment
- LANDING PAGE
- ASSESSMENT
- DASHBOARD
35% of prospects who took this interactive assessment completed it in 3 minutes, thus engaging with the author before they even bought the book!
The Gift of Disillusionment
- LANDING PAGE
- ASSESSMENT
- DASHBOARD
This intuitive dashboard measured 60 engagement metrics to simplify data into knowledge and segment prospects across key demographics.
I love that this assessment does three things for the reader of my book:
It convinces them of the problem themselves rather than being convinced by me, helps them evaluate their current position and future potential, and offers them the chance to take a next step with us toward that destination.
Overall, it brings change and that’s what this book and I are here for.
Pricing
- Interactive assessment
- 1 Static QR code
- Basic data dashboard
- Inclusive team alignment view
- Highly-converting landing page
- Engaging email follow-up
- Segmented CRM integration
- Peer-author benchmark reports
- Under Cover brand removal
- Interactive assessment
- 3 Static QR codes
- Detailed data dashboard
- Inclusive team alignment view
- Highly-converting landing page
- Engaging email follow-up
- Segmented CRM integration
- Peer-author benchmark reports
- Under Cover brand removal
- Interactive assessment
- 3 Dynamic QR codes
- Integrated data dashboard
- Inclusive team alignment view
- Highly-converting landing page
- Engaging email follow-up
- Segmented CRM integration
- Peer-author benchmark reports
- Under Cover brand removal
The most engaging part of Mission Drift was hidden on page 47, way under the cover of my book. Under Cover digitized this as a 2-minute assessment and brought it to life online.
It has now become a starting point that compels people to consider buying the book, reading it, and putting it into practice to combat missional drift in their churches/organizations!
Don’t just let your readers glance at your book cover and move on. Engage them instantly to get them interested in what’s under the cover.