Would you like your customers to think about you daily?

If yes, what are you doing about it? 

Importantly, what are you letting your customers do about it?

That’s why this week, I’m continuing to appreciate how Gopuff has thought this through so well.

It’s simple yet fun.

It takes just a minute and you can do it only once every day.

It’s a silly “Spin the Wheel” game on the mobile app.

You spin the wheel and freely get points (100, 250, 500, 1,000, 5,000, 7,000, etc.) every day, if you play the game daily.

And there are lots of purchasable items that you can redeem for those points. 

It’s totally disconnected from what Gopuff is—a grocery delivery service.

But it’s very connected to our human nature which:

1. Loves to play games
2. Loves to win stuff
3. Loves to get free stuff

As of writing this post, I have over 75,000 points.

I haven’t redeemed anything yet, because like most other humans, I’m just loving this game that lets me win free stuff. 

Every day, I come back and play this 30-second silly, simple game and I’ve been doing it for a few months now.

They even have weekly missions for you to unlock, which offer an extra 1,000 bonus points and an extra spin if you play for 7 consecutive days.

I’m truly and madly in love with this daily tactic from Gopuff and I think you will be, too.