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Rubbish in, ad out!
Fri, Jan 13, 2023
What do you do when you receive criticism?
Volvo often gets criticized for its carbon emission, given that it is a leading auto manufacturer.
So when it committed to aiming for at least 25% recycled plastic in cars by 2025, it translated past criticism into this brilliant picture.
Thank you for your patience this week as you saw 5 different kinds of images that painted a completely different picture.
Takeaway
A picture paints a thousand words. Fire the painter at your peril.
How are you painting your messaging these days? Do share!
Criticism is the fuel on which the vehicle of success runs.
