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TASTE AND SEE

Being human

Tue, Jun 14, 2022

Imagine if Krispy Kreme said YES, doughnuts are bad for us!

Now, stop imagining and read this honest statement from them.

Takeaway

Avoiding the weakness takes away your opportunity to be honest.

Acknowledging the weakness helps your brand become human.

Humans buy from other humans. Be human!

What obvious weakness in your brand can you acknowledge? Let me know here!

It’s more important to know your weaknesses than your strengths.

Ray Lee Hunt

Kurian Babykutty

CEO, 40 Parables

Kurian's a steward of storytelling and a keen observer of people, which is why he geeks out on making marketing meaningful.

Manna is tastiest when shared together.
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Manna is tastiest when shared together. Share this with someone who needs it today.

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