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Digital marketing
Tue, May 03, 2022
Digital marketing isn’t really working for 97% of those who are attempting it.
This is because most of its operatives are digitally savvy, but inexperienced at marketing.
But, given the perceived need to be present on social media, have a website, and email people frequently, a whole generation of ‘digital marketers’ are turning the wheels without really knowing how to drive the car.
No matter how digitally savvy you are, if you don’t get marketing, you cannot get digital marketing.
Takeaway
Digital marketing is still marketing.
Are your digital marketers real marketers? Share with me here.
Success with digital marketing is the result of sound strategy, not perfectly executed tactics.
